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Your opportunity to visit the IHA Shanghai – funded by bira direct and STAX Trade Centers PLC


Funded by bira and STAX trade centers PLC, we are inviting you to the amazing opportunity to visit the International Hardware Association (IHA) Congress in Shanghai, China.

Hosted by the China National Hardware Association (CNHA), the IHA congress will give great exposure to over 500 delegates and partners of professionals in the hardware industry from across the world, enabling opportunities to build professional networks and friendships with not only some of the biggest influencers  in the hardware industry, but also international manufacturers and merchants. This 5 day event will provide a unique insight to how retail will change in the future and how hardware and DIY trends are developing all over the world.

What’s in it for an independent retailer?

As an independent retailer, this is your chance to unleash your potential, learn from like minded peers and develop your business and industry insight on a wider scale.

Hear how one of our key members Vin Vara of the Toolshop – London benefited from attending the IHA.

Being at the IHA event was a great chance for me to meet likeminded people in my industry and learn from what they do. There was such a diverse group of people there, hardware professionals from Australia, America, all around the world to build bonds and friendships and learning in such a new context, from how the future trade is changing to really building strength in numbers in the retail and hardware industry. The IHA event is definitely an event I recommend anybody with the chance to attend  as it has helped me further than I could ever imagine. In fact, it has been so useful, I have visited multiple times in different countries and plan to go to future congresses when possible.”

Event details

Location: National Exhibition and Convention Center (NECC) Shanghai

Event date: 18th October 2017 to 23rd October 2017

How to enter

Any bira member ordering from STAX trade centers PLC online and invoicing via bira will automatically be entered into the free prize draw. One entry will be awarded per £100 (EX VAT) spend.

Entry open until 3st September 2017

Visit STAX’s suppliers directory page here to find out more about ordering with them

For more information on the terms and conditions, please click here

Secure your place at the IHA

To guarantee your place at the IHA this year in Shanghai, please find the breakdown of costs and link to bookings here

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