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Print advertising

bira magazine

bira members’ magazine is vital reading for the independent retailer and the perfect print advertising opportunity to get your brand seen in front of the independent retailers.

The flagship members’ magazine of the British Independent Retailers Association is sent to over 6000 independent retail business owners and suppliers.
It is packed with great writing, new ideas, insightful data and genuine thought leadership that gives readers the inspiration, information and authority they need to succeed in our changing and challenging retail world.
It demonstrates real membership value; as a means for sourcing advice, support, savings and services. It signposts members towards exciting events and exhibitions, new products and suppliers. And it ensures readers are well-informed on the latest matters of legislation and compliance affecting their business.
bira members’ magazine is a compelling, fresh and a relevant read.

Our membership magazine demonstrates real membership value and is a means for sourcing advice, support, savings and services.

View the online bira member magazine


Member directory

The bira annual members-only directory is considered the ‘bible’ of bira membership. It includes all the services and suppliers terms and discounts available to bira members. Substantial and durable, this ring bound book is referenced regularly throughout the year by members. Advertising in the bira members directory places your brand in the hands of all bira members for 12 months at a one-off cost.

  • Service Directory – Exclusive to all bira services and approved service partners.
  • Supplier Directory – Exclusive to all bira direct appointed suppliers. Includes indexing by supplier and brand names as well as by product category. A separate tabbed section is available for supplier with ‘products for your business’ promoted to all sectors of bira membership.
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