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Buy Smarter, Sell More

Bira Training – Buy Smarter, Sell More

Date: Wed 07 Oct

Venue(s): Bira, 225 Bristol Road, Birmingham B5 7UB

*PLEASE NOTE* Due to precautionary measures surrounding Corona COVID-19 we have decided to postpone our April one-day courses until further notice. This was done to ensure the health and wellbeing of our visitors as well as staff at the Bira office. We hope to be able to rearrange the courses at a later date (last updated 13/03/20).

Who should attend: owners, managers, buyers and merchandisers engaged in selecting and ordering merchandise.

Buy Smarter, Sell More – This course equips delegates with the key techniques of Buying necessary to ensure effective management of stock levels whilst driving sales and maximising profit. The programme will enable you to improve the return on your stock investment; improving sales, minimising markdowns and enhancing stock turn.

This interactive course will revisit the principles of selecting which brands and products to buy (including styles and quantity) and increase your focus on key suppliers, with an emphasis on enhancing profit margins, reducing markdowns and sustaining commercial relationships.

Key course topics

  • Understand your buying strengths and weaknesses
  • Create a Unique Product Proposition
  • Improve the balance of core and risk products
  • Choosing suppliers and building effective relationships

Course benefits

  • Practical skills & techniques for immediate use back in the business
  • Improve the return on your biggest investment – stock
  • Maximise sales, reduce markdowns and enhance your profit margins

Course Fee

Bira & Mica Members – £185 + VAT
Non-Bira members – £220 + VAT


For more information contact:

Neil Moss
British Independent Retailers Association (Bira)
T: 0121 446 6688

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