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The bira member magazine is created with our members in mind and is exclusively available both as hard copies and online to our members.

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Online shopping and the future.
By Bira

Online shopping and the future

Has the pace of change in shopping habits ever been faster? We doubt it. To find out more about what’s next, bira attended Tech, a recent retail technology event.

Baby Boomers, Millenials, Gen Z and Generation Alpha – there seem to be new demographic groups being identified on a regular base. Whatever they are called, they are all consumers and they have to shop somewhere. Will it be with you?

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