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Exclusive New Vehicle Savings Available To Bira Members from Peugeot, Citroën and DS.

Our Affinity Program provides Bira Members access to exclusive savings on their range of new vehicles when financed through Bira Bank. Exceptional promotions are available on new Peugeot, Citroën and DS Automobiles’ vehicles.

Peugeot, Citroën and DS offer an extensive choice of models to suit individual requirements and budget. Access to the scheme means you can now make exclusive savings on a wide range of cars and commercial vehicles. Only available when financed with Bira Bank.

Latest Discounts

CLICK HERE for details of the latest savings.


Bira Members, Bira Staff, and Bira Bank users. Family members of the above may also qualify.

Fleet and private purchases must be financed by Bira Bank to receive these discounts.

Benefits of a Bira Bank vehicle loan
  • Vehicle loan promotion now on!
  • 2.6% flat rate of 4.9%APR (based on 12 months)
  • Borrow from £5000 to £250000 over 12 to 60 months
  • No administration fees
  • No early repayment penalties after the initial 12 months of the loan
  • Quick decision process
  • Personal reliable service
  • Available on Peugeot, Citroën and DS cars and commercial vehicles
To discuss our partnership with Peugeot, Citroën and DS please contact the Bira Bank team

Tel: 03330 048 048 Email:

If you qualify for the discount, call 03330 048 048 (option 4), Monday-Friday 9am to 5pm to speak to Dave, David and Frank who will be happy to discuss the exclusive discounts. Alternatively, you can email and we will get back to you as soon as possible.

Start saving on vehicles with Bira Bank

Bira members can login to access exclusive information and rates

If you’re already a Bira member and want to take advantage of this service, simply log in to view more information on how to get started.

If you’re not currently a Bira member, but you are interested in preferential member benefits, find out more by joining us.

Alternatively, you can contact our membership team on