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Footfall Drivers

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Footfall Drivers 2019
Explore exclusive promotions on trending products from your favourite suppliers, that will drive footfall to your independent business in 2019.

We’ve spent some time understanding the latest and future trends and identifying products that will increase your sales. And we’ve negotiated hard with our suppliers to provide exclusive deals and offers that we think you’ll find perfect for your business.

Get access to over 170 suppliers, 2,000 brands and exclusive product trend forecasting through bira direct when you sign up to Footfall Drivers 2019.
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Register today to receive retail insights and exclusive promotions from bira direct DIY & Hardware, Cookshop & Houseware and Gifting & Lifestyle suppliers.
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Get access to the latest retail insight, trends and exclusive product discounts through bira direct.

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Alternatively, you can contact our membership team on

Get answers to your frequently asked questions on bira direct’s Footfall Driver promotions and retail insights.

How will I be notified when a new offer or product trend information is available?

We’ll keep in contact via email as much as possible, but we don’t want to clog up your inbox, so we would encourage you to keep checking back on the site, and also follow our social media accounts. They will be the most up to date way to stay in the know.

How do I redeem a footfall driver promotional offer?

Please use the sign up form to sign up to our footfall driver newsletter. All promotions and trend information will be emailed to you. You can then start ordering with bira direct suppliers at the promotion price.

Please make sure you have your membership number to hand when ordering from a bira direct supplier.

How many promotions can I redeem?

You can redeem as many promotional offers as you wish, while stock lasts.

Terms and conditions

1. By registering your interest on the bira direct website you confirm to opt in to the ‘Footfall Drivers’ promotion campaign.
2. By buying through bira direct you automatically opt in to the ‘Footfall Drivers’ promotion.
3. You must be a member of bira to take part in the ‘Footfall Drivers’ promotion.
4. bira direct has the right to change offers at any time.
5. The ‘footfall drivers’ promotion is subject to bira direct terms and conditions and all bira policies.

We’d love to hear from you, so if there’s anything we can help you with please get in touch.

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