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What's in it for independent retailers?

A world of benefits at no extra cost.

bira direct uses the combined purchasing power of over 6,500 bira retail members to negotiate better buying terms from a number of leading suppliers. That means independent retailers across the UK enjoy big savings on some very big brands, but that’s just for starters.

For us it’s about ensuring we offer the very best service to our members, not just in terms of bagging you bigger discounts, but across the board. We aim to simplify your entire trading process making it more streamlined and manageable. To help you do that, you can count on as much back office support as you need from us, whenever you need it.

Here’s what you can expect:

  • Improved buying terms compared to those you can achieve individually
  • Complete control of your buying
  • Rapid account opening – your bira membership number is your key
  • Extra everyday discounts from all of our suppliers
  • Lower minimum carriage paid orders for new and repeat orders
  • The option of rebate schemes where possible
  • Exclusive promotions, clearance deals and special offers
  • Entry into our membership directory featuring supplier directory
  • 24/7 website access to all the suppliers and offers available