Bira Events


The Future of eCommerce: Facebook, Instagram & Visual Search

In this webinar, we explore how Facebook, Instagram and visual search are shaping the landscape of eCommerce.

About this event

Recent updates to Facebook and Instagram are merging the realms of social media and eCommerce ever closer.

The addition of visual search functionality to social media can be seen as a response to the shift in customer behaviour towards visual product inspiration.

If shoppers are discovering products this way, why not let them continue this throughout the user journey?

eCommerce is perfectly positioned to capitalise on this shift to visual, with 45% of retailers in the UK already using visual search.

So, what can eCommerce learn from Instagram and Facebook and how can you get ahead of the trend? Register and join us at our webinar to find out.

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