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We’re the British
Independent Retailers
Association, but you
can call us bira

About Us

Together we're stronger

You’re entrepreneurial, and proudly independent, but that doesn’t mean you have to do everything alone. As a member of bira you’ll have access to a community of like-minded retailers, sharing ideas, expertise, and benefitting from collective strength.

For 117 years we’ve been in the corner of independent retailers from all kinds of industries. And over that time we’ve built a support team committed to the continuing success of every business we work with.

From free legal advice to preferential card rates, business banking to specialist insurance, and mobile marketing to music – our services are designed to work around you.

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Membership built around you

As the UK’s biggest independent retail network, we work hard to get big business benefits for independent retailers. We can offer a wide range of member services tailored to your business;

Meet our Members

Our members are the reason we exist and everything we do is to support and enhance our members’ businesses, but don’t take our word for it. Hear what some of our members have to say about their reasons for being part of the bira community

Invoicing made easier

Make your bira direct invoicing quicker and more efficient with bira direct Invoice Manager - leaving you to take care of business, whilst we take care of you.

Our specialist sectors

As well as becoming a bira member, you could choose to join one of our five divisional trade associations at no extra cost, which cover a range of specific industry sectors. A big benefit of these divisions is that they have their own dedicated committee, which in turn gives you a greater voice and allows you share specialist trade information and product knowledge.

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