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Hello We’re the British Independent Retailers Association, but you
can call us bira

Become a member

Together we're stronger

You’re entrepreneurial, and proudly independent, but that doesn’t mean you have to do everything alone. As a member of bira you’ll have access to a community of like-minded retailers, sharing ideas, expertise, and benefitting from collective strength.

For 117 years we’ve been in the corner of independent retailers from all kinds of industries. And over that time we’ve built a support team committed to the continuing success of every business we work with.

From free legal advice to preferential card rates, business banking to specialist insurance, and mobile marketing to music – our services are designed to work around you.

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We’ve got you covered

Unique insurance tailored to your independent shop.

Be confident that by choosing bira insurance you’re covered by the only
retail insurance scheme that’s approved by bira and exclusive to members.

Meet our Members

Our members are the reason we exist and everything we do is to support and enhance our members’ businesses, but don’t take our word for it. Hear what some of our members have to say about their reasons for being part of the bira community

Looking to drive footfall to your business?

We are forecasting trends and continually identifying winning products that will drive customers into your shops. Find the latest product offers from your favourite suppliers, when buying through bira direct and unlock your product trend guide for AW18.

Our specialist sectors

As well as becoming a bira member, you could choose to join one of our five divisional trade associations at no extra cost, which cover a range of specific industry sectors. A big benefit of these divisions is that they have their own dedicated committee, which in turn gives you a greater voice and allows you share specialist trade information and product knowledge.

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