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Welcome to Bira, where independent retail shop owners come to save time and money.

Become a member

Future-proof your business

Learning to tackle the changing retail landscape can be tough, but as a member of Bira, you’ll benefit from our national voice and pre-negotiated preferential rates on a range of essential services, providing you with better value for money and reducing your business costs.

Whether you’re a start-up or have been in business for decades, exploring our Bira member benefits is the first step to improving business productivity, saving time and thousands of pounds each year.

Insurance tailored to
your independent shop

Be confident that by choosing Bira Insurance you're covered by the only retail insurance scheme that's approved by Bira and exclusive to members.

Delivering genuine savings

Independent retail business owners can save thousands of pounds each year, by making use of preferential rates on member benefits like Business Banking, Card Processing, Retail Shop Insurance, Stock sourcing, Free Legal Advice and much more.

Building your product range has never been easier

Build your businesses product range with Bira Direct’s Range Builders. Providing your business with a diverse product range in gifting & lifestyle, DIY & hardware, cookware & homeware and much more, so you can deliver a truly unique in-store retail experience.

Our specialist sectors

As well as becoming a Bira member, you could choose to join one of our five divisional trade associations at no extra cost, providing you with access to industry-specific information, resources and product knowledge.

Find out more