23 June 2025
Bira is backing the national ShopKind campaign, which promotes kindness and respect towards shopworkers.
Launched with support from the Home Office, ShopKind brings together the retail sector to combat the rise in violence and abuse against retail staff.

Running throughout July 2025, the campaign encourages shoppers to be considerate, while recognising the essential work of those in stores.
ShopKind also raises awareness of the impact abusive behaviour has on shopworkers and calls for greater appreciation of their contribution to communities.
Retailers can access free downloadable assets to support the campaign and promote positive customer behaviour in their stores.
ShopKind information and downloadable assets
To find out more and download campaign materials, visit the resource page on the Bira website.
Catch up on key industry insights with podcast episodes available now
High Street Matters will discuss crucial subjects such as consumer trends, relevant government legislation, business rates, parking and staffing, providing top tips to help to help businesses stay ahead of the retail curve.
We’re talking to a cross section of our members from across the UK, from single retail outlets to small chains, and from large department stores to leisure and hospitality.
Listen to the series, available now.
Latest News
Read more-
Shoplifting soars 13% as independent retailers bear the brunt of retail crime crisis
Bira calls for urgent action as new ONS figures reveal 529,994 shoplifting offences recorded in year ending June 2025.
-
Standout speakers part of 'insightful' and 'informative Bira Direct Conference
Attendees of the Bira Direct Conference at The Mount on 9 October have praised the event as a "welcoming and engaging experience," "insightful and useful conference," and a "brilliant day."
-
Independent DIY retailers meet for Mica Event and AGM
Mica DIY was proud to hold a really enjoyable ‘Mica Event’ which took place on 13th Sept with over 50 people attending.
-
Independent retailers report worsening retail crime crisis as confidence in police response collapses
Bira survey shows a shocking 83% of independent retailers say theft has worsened over the past year whilst the vast majority of crimes now go unreported due to lack of police response.