16 March 2026

Retra, the trade association representing independent electrical retailers and a member of the Bira family of associations has been shortlisted for an IER award.

For 33 years, the Innovative Electrical Retailing (IER) Awards has been the leading event for the recognition of excellence in the electrical sector – honouring everything from exceptional products and business pioneers to high street heroes and customer service champions.

 
Awards
 

In collaboration with Worknest, Retra has been shortlisted as finalist in the Best B2B Service Provider category for the Bira Legal service that is provided to its members.

Bira Legal, provides independent retailers with practical legal, HR and health & safety support. Designed specifically for small and independent retail businesses, the service helps members stay compliant, reduce risk and manage employee-related challenges without needing in-house expertise.

At a time of significant legislative change, particularly around employee rights, Bira Legal is helping retailers trade with greater confidence and focus on running their businesses. Bira Legal is included at no extra cost within Bira and Retra memberships, ensuring accessibility for businesses of all sizes.

WorkNest’s long-standing partnership with Bira & Retra ensures deep understanding of the retail sector and the challenges faced by independent businesses. With a nationwide advisory team and powerful digital platforms, WorkNest delivers a service that is proactive, responsive and genuinely embedded in members’ day-to-day operations.

Feedback from members highlights the real-world impact of the service: “We don’t have an internal HR team so having Bira Legal is super beneficial to us, especially when it comes to disciplinaries and staffing issues… we want to do the best for our employees, whilst protecting ourselves at the same time.”
 
Retra Bira logo

Join Retra & Bira today

Retra is the UK’s leading trade association for independent electrical retailers and servicing organisations together with parent company Bira, who have been supporting independent retail businesses for over 125 years.

With all the benefits that a Retra and Bira membership has to offer, now is the perfect time to become a member as an independent electrical retailer.

 

Image credit: Phawat/stock.adobe.com

 

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