Major electrical appliance buying group brings Ashton TV on board

Electrical appliance and kitchen retail solutions buying group Sirius has taken on independent electrical rental specialist Ashton TV as an approved member in a move set to help the group's suppliers offer quality rental options on leading brands.

Ashton TV, based in Preston, offers a range of products from brands including Candy, Creda, Hotpoint, Indesit, Midea, Montpellier, Shark, Whirlpool and White Knight, in addition to supplying audio, televisions, technology and furniture.

The company, which allows people to affordably rent high-quality large and small electricals, is now available to approved suppliers within the Sirius Buying Group, which exclusively focuses on independent retailers.

Gary Pendlebury, Managing Director at Ashton TV, said: “I took over the family business in June 2022, releasing Gary to his well-earnt retirement and have big plans for growth this year and into next, not only within our current sector and expanding our geographical reach but venturing out into new, commercial fields to diversify the business.

"I am always looking at expanding the range of products that we can offer to our customers, so I am looking forward to getting to know products that are now available to me. We pride ourselves on that extra mile customer service and no request being out of the question. I am excited joining the Sirius community and the potential new relationships that can be formed.”

Darren Scott, Business Development Manager at Sirius Buying Group, said: “Ashton TV is a superb independent business founded on a fascination with technology and a desire to serve his local community. We are ready to assist Gary and his team as they look to extend their product range and bring their ambitious goals to life for 2025 and beyond. The Sirius community is a great way for retailers to accelerate their businesses and develop new revenue streams and vital relationships with suppliers and service providers.”