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Bira urges shoppers to hit the high street when shops reopen


Bira is urging shoppers to hit the high street again when non-essential retail reopens tomorrow (Wednesday, December 2, 2020).

Bira says there has never been a more important time for shoppers to get out and support their local independent retailers.

Non-essential retail in England has been closed since November 5, 2020, as part of Government measures to stop the spread of Covid-19. It is allowed to reopen tomorrow (December 2).

Andrew Goodacre, Bira’s CEO, said: “This December is the most important December ever for many independent retailers who’ve been closed for the last four weeks.

“December is traditionally a crucial time for indies, and this one will be even more so as they try and make the most of the run-up to Christmas.

“We are urging shoppers to get back on to the high street and support their local independent retailers, who have worked so hard to make shopping a safe and pleasant experience.

He added: “We hope shoppers will come flocking back to the high streets and take advantage of all the shops being open in a safe environment. There will be a fabulously festive atmosphere and customers will be able to enjoy a traditional Christmas shopping experience.”


Additional Guidance and Resources

Get ready to reopen your retail business on December 2

Bira delighted non essential retail can reopen on December 2

Non-essential retail to reopen from December 2

Bira’s 5-step guide to Covid-secure reopening

List your business for free on national newspaper website

Should I be selling online? A simple guide to ecommerce

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