Bira has surveyed over 100 members to understand how the Coronavirus has affected them, including changes in footfall and sales.
Of the members surveyed, 60% were classified as non-essential businesses, and 40% as essential.
Compared to 2019, the majority of members surveyed reported that 2020 sales were down. However, 22% of members reported that sales had increased by up to 25%.
Compared to 2019, most members reported reduced footfall, with over 25% reporting a 26-50% decline.
Despite a drop in footfall, most members reported an increase in Average Transaction Value in 2020, with over 47% reporting increases of up to 25%.
Over 65% of members surveyed reported supply chain issues in the run-up to Christmas.
Of the members surveyed, over 83% have moved sales to online, click-and-collect, or delivery, which shows how important it is to expand your sales channels.