About the campaign
Independents' Day UK is a year-round campaign dedicated to supporting and promoting independent retail businesses throughout the UK. Each year, it culminates in a special focus around July 4th, with this year's events extending over the weekend of Saturday, July 6th, and Sunday, July 7th.
Independent retailers make up about 65% of the approximately 290,000 retail outlets in the UK and are central to local communities nationwide.
Small Business Owners
Independent retailers provide a variety of products and services, blending tradition with innovation, and offer a more personalised customer experience. They also create jobs and contribute to both local and national economies. With retail spending under pressure, they need our support now more than ever.
Shoppers
It's well known that shoppers desire diversity on their High Streets, and independent retailers provide the unique character and service that define their towns. Shopping at an independent outlet can make a significant difference.
How we're celebrating
We're proud to be partnering the event and as our way of supporting independent retailers across the UK we're offering 30% off membership in the run up and throughout July!
Salisbury BID Members!
We're delighted to be offering an increased discount for Salisbury BID members of 50% off membership!
Complete the form below to get your discount code today.
You can use this discount code for 50% off your first year of Bira membership. The membership fee will return to the standard rate after the first year if you decide to renew. This discount code is valid until 31st July 2024.
Latest News
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Cycle traders back MPs' call to ban dangerous illegal e-bikes
The Association of Cycle Traders (ACT) has welcomed the All-Party Parliamentary Group for Cycling and Walking's report "Unregulated and Unsafe: The Threat of Illegal E-Bikes".
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Small Business Strategy Inquiry 2025
The House of Commons Business and Trade Committee has asked Bira to help them reach out to small business retailers across the country, for their quick input on the issues most important to them
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Bira welcomes spending review commitments to high street safety and community investment
Bira calls for focus on high street regeneration as Chancellor announces three-year budget plans, including increased funding for policing.
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Bira welcomes Wales' business rates proposals but calls for key improvements
British Independent Retailers Association supports rate cuts for smaller shops but raises concerns over threshold levels and scope.