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Latest news from bira direct

06.09

Dickies Announce Price increase for October

Dickies have released the below letter informing customers of a price increase from 7th October 2019. Dear Customer, As a business, we have always tried to keep price increases to a minimum; however, significant macro-enconomic factors (currency devaluation, raw material cost increases, higher labour rates and enhanced investments into our business have all contributed to […]

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02.09

Horwood acquires EcoSouLife

Bristol based housewares company Horwood Homewares has acquired Australian environment housewares supplier EcoSouLife. EcoSouLife are an environmentally conscious company on a mission to deliver guilt-free disposable and reuseable alternatives to plastic and foam. By using agricultural waste combined with the newest technologies, they have been able to create affordable and accessible products that are kinder […]

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02.09

An innovative new app introducing personalisation in store from JVL

Bira Direct supplier JVL launch an innovative new app which enables customers to order their own personalised designs in store. The app features direct dispatch and personalisation on selected products and is designed to make ordering simple and convenient. Other benefits of introducing the app into your store include the ability to scan bar codes, […]

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29.08

New Bira Direct Supplier Einhell Launch an Unmissable Introductory Offer

FREE – 2.0ah battery twin pack with every order over £300 Introducing Einhell UK, a subsidary of Einhell AG are one of the worlds leading suppliers of handheld power tools and garden tools. Now available through Bira Direct. Einhell are famous for German designed quality with exclusive innovative modern designs that meet and exceed the […]

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21.08

Marina B offer 10% off all opening orders through Bira Direct

Marina B Designs was founded in the picturesque village of Great Bowden in the heart of Leicestershire. Producing stationery, notecards, greeting cards, prints and even ceramics. These hand drawn designs are available to Bira members with a 10% discount for any opening orders placed through Bira Direct. Marina B Designs provide card and card-related products […]

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20.08

Scott Brothers are the exclusive UK supplier for the new Honeywell dehumidifier

Leading UK appliance and Bira Direct supplier Scott Brothers are proud to be exclusive stockists of the Honeywell TP-Compact 12 litre portable dehumidifier.   The TP-Compact offers a durable and portable solution to household mould and damp issues in small sized rooms including bedrooms, dens, bathrooms – even conservatories prone to condensation during the winter […]

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08.08

New Bira Direct Supplier Media-Depot

Bira Direct are excited to announce the launch of new supplier Media-Depot – market leaders in electrical and mobile accessories. Specialising in working with independent UK retail outlets, stocking brands such as Energizer, Duracell, Casio, JVC and Sony. Media-Depot also stock products with zero plastic packaging. Stocking products in zero plastic packaging is something small […]

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02.08

Villeroy & Boch launch new Metro Chic collection

Signature Collection: MetroChic The MetroChic collection stands for timeless elegance. The geometric decoration brings the classic colours of Black and Gold onto pure white premium bone porcelain, its varying compositions lending an individual touch. The new MetroChic collection is a statement for those with an urban, cosmopolitan style. The striking design, inspired by Art Deco, […]

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19.07

New Wine Club Available to Bira Members

Bira Direct is excited to announce the launch of a new wine club, available from Berkmann Wine Cellars. Members can benefit from an award-winning portfolio of over 2,500 wines and spirits from across the globe at trade prices. Berkmann Wine Cellars have been supplying wines of outstanding quality character to the trade since 1964. This […]

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04.09

A Meaningful Life

A Meaningful Life – Well being, wellness and calm carry over into Spring 2020 The 2020 Tokyo Olympics provides inspiration across cookshop & housewares and gifting & lifestyle. With a focus on the imperfect and Japanese mending techniques, consumers are looking at repurposing, repairing and reusing household items. The colour pallet is soft with fresh […]

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04.09

The Italian Suite

Inspired by Italy, citrus hues of yellow, orange and green are a fresh trend for 2020. Homeowners are looking for bolder, joyful and more daring design. It sees more kitsch and figurative products and bold patterns across gifting & lifestyle and cookshop & housewares. The Italian theme also sees painterly effects and hand painted designs […]

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04.09

DIY and Hardware

The Power of Cordless Universal batteries encourage customers to buy into a full range.  Developments in technology over the last ten years has improved cordless power tools; making them smaller, lighter, more energy efficient and more adaptable than clunkier corded alternatives. Consumers are choosing to purchase power tool ranges with universal batteries as developments in […]

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07.06

Ten New Bira Direct suppliers and brands launch at Exclusively Housewares.

This year at Exclusively Housewares (11-12th June, Business Design Centre London), ten new Bira Direct suppliers and brands are exhibiting; Captivate Brands, Eurosonic Group Limited, Fackelmann Brands, Fiskars, Daewoo, Hairy Bikers, Prochef, Mary Berry, Royal Doulton and Whitefurze. This is a great opportunity for members to take advantage of the “Exclusively Gift” voucher scheme and to […]

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21.05

Stock Up For Less and enjoy Extended Credit with Dexam

Bira members can enjoy extended credit from Dexam when they order through Bira Direct.  Available on all orders placed until Friday 28th June.   All ASAP orders over £300 come with 7.5% discount* All ASAP orders over £500 come with 10% discount* All ASAP orders over £1000 come with 15% discount* *Availalbe on all products […]

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07.05

Over 275 brands to be seen at Exclusively 2019

Momentum is building for the 2019 Exclusively Housewares and Exclusively Electrical. It’s the housewares show not to be missed. There’s an outstanding show lined up with 32 fantastic new exhibitors bringing the show total to 149 exhibitors. The myriad of exciting new exhibitors will bring a fresh dynamic to the show and are sure to […]

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03.05

Connect launch their new catalogue – Bigger and Better for 2019!

For the first time ever, Connect Distribution have launched a Spring/Summer catalogue to their customer base of independent retailers in the home appliance industry. This new catalogue will be released in addition to their annual Autumn/Winter catalogue. Releasing not one, but two catalogues a year benefits both the independent retailers Connect Distribution supplies and the […]

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29.03

Draper Tools hits a century

BIRA DIRECT SUPPLIER Draper Tools is celebrating 100 years in business this year. Established in 1919 by Bert Draper, the business is still family-owned, run today by the fourth generation. With a well-established reputation for supplying hand and power tools for both professional tradesmen and serious enthusiasts, Draper Tools offers more than 11,000 product lines. […]

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28.03

Bona Floorcare now available through Stax

Stax and Bona are proud to announce their strategic retail distribution partnership – This presents a fantastic opportunity for Bira independent retail members to place their initial new Bona Floor care stand deal orders through Bira Direct via Stax. With all Bona Floor care products now available conveniently through Stax for re-purchase at the same re-order […]

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08.04

Scarlet Opus @ the Exclusively Shows

Trend consultancy Scarlet Opus will once again be on hand at Exclusively Housewares and Exclusively Electrical to provide an invaluable insight in to trends which will influence the homewares sector over the next few seasons. Scarlet Opus provide in-depth predictions about the future wants needs & desires of consumers; how people will be living and […]

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20.03

Bira and BHETA tussle it out on the turf

The British Independent Retailers Association and the British Home Enhancement Trade Association (BHETA) will come together again to present a friendly but competitive networking, business and social occasion in the calendar by way of the fourth ‘Tussle on the Turf’ golf tournament. The event is to be held on Wednesday 17th July in Stratford-upon-Avon at […]

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Industry News
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22.02

New promotions from Villeroy & Boch

With the high-quality tableware products from Villeroy & Boch, ordinary and even special occasions are made all the more festive. From baking and cooking to setting the table and serving – make every meal enjoyable with their premium tableware. It is important to have the perfect dishes and cutlery, the right wine glasses, and the […]

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13.02

Bira Direct Supplier Amefa announce a new 48 hour delivery service

Amefa is happy to announce it can now offer a 48-hour delivery service to Bira members. We have listened to feedback on how we could improve from Bira members and are now able to offer this enhanced service, as standard, from the 1st of April 2019. To enable this to happen we have made investments […]

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12.02

Bira Direct Supplier T&G Woodware win at Gift of the Year Awards

Bira Direct are pleased to announce three of its suppliers have been announced as winners at the 2019 Gift of the Year Awards. The Gift of the Year awards celebrate the best in home and gift retailing, the Gift of The Year Awards are the most highly-respected industry accolades aimed at recognising the best new […]

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12.02

Bira Direct Supplier Dartington Crystal win at Gift of the Year Awards

Bira Direct are please to announce three of it’s suppliers have had wins at 2019 Gift of the Year Awards. The Gift of the year awards celebrate the best in home and gift retailing, the Gift of The Year Awards announced at this years Springfair are the industries go-to for innovative new products. Dartington Crystal […]

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22.11

Working hard to support your business growth

At bira direct, adding value to our members is the reason we exist. Once you’re a member we strive to support your business throughout your membership. Right now, we’ve got a big focus on helping you drive more people to your shop with our Footfall drivers campaign and this will continue to be a focus […]

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15.11

A rip roaring new website for bira direct supplier Horwood

A star is born in the Horwood constellation: a rip roaring, new website Horwood are thrilled to announce the launch of their new transactional website! This is part of an exciting line-up of changes running through the company recently: in the past few months they’ve opened the doors to the new showroom at HQ in […]

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09.11

Retailers purchasing from JEGS/Qualtex through bira direct awarded GOLD Membership

bira direct are delighted to see the new commitment JEGS/Qualtex are offering bira members. Jeff Moody, Managing Director of bira direct announces: “With immediate effect, all retailers purchasing from JEGS/Qualtex through bira direct are awarded JEGS/Qualtex GOLD Membership.  A level of increased customer service, which is usually offered only to those who regularly purchase a high volume […]

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06.11

Reduced carriage paid minimum order values from Churchill China

Churchill China are always looking to help independent retailers in many ways. They supply a great range of products from Bone china and Fine china mugs to dinner sets and gift lines and constantly updating their ranges. They also recognise that the independent retailer is a key customer and want to continue to innovate with […]

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02.11

New bira direct Supplier Hug Rug

Hug Rug – brought to you by Phoenox Textiles, a British manufacturing company, based in Huddersfield, West Yorkshire. We have been manufacturing home textiles since 1954 and are proud to say we are a truly British manufacturer, we produce over 80% of our products at our two mills in Yorkshire and ethically source the rest […]

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22.10

JEGS website is moving to Qualtex

In order to give you the best possible customer experience the decision has been made to close downthe JEGS Trade website, on Tuesday October 23rd, and direct this to the Qualtex site. This will give you access to the full JEGS products range, any new products and the full Qualtex product range. This site also […]

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16.10

QUALTEX / JEGS would like to share with you October – December 2018 QTECH newsletter

Be the first to see latest news , offers and brand new product line arrivals. By offering a diverse range of DIY, Electrical, Home Appliance Spares , Consumables, Accessories, Small Domestic Appliances, Houseware, Floorcare, Garden and much more Qualtex / JEGS truly are a “one stop, one basket spend” saving you time and money. We […]

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06.12

Footfall Drivers

Drive footfall to your independent business with the help of the bira direct Footfall Drivers campaign. Providing the leading industry trends and products all in one place.

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14.01

Footfall drivers 2019

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28.09

Over £2000 worth of prizes up for grabs with Connect Distribution

To celebrate the launch of their new 2018/19 Retailers Catalogue, Connect Distribution are giving away a whole host of different prizes in an event called The Big Quiz. The competition, which will give away over £2000 worth of prizes in total, will run throughout October and November with the chance to win something new every […]

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21.09

Connect Distribution launches new 2018/19 catalogue

Connect Distribution launches new 2018/19 catalogue Connect Distribution launches new 2018/19 retailers catalogue – the UK’s leading distributor of spare parts, accessories, consumables and small domestic appliances – has launched there new 400 page glossy colour catalogue. There are 8 main sections including ‘Floorcare’, ‘Home Appliances’, ‘Outdoor’ ‘Heating & Cooling’, ‘Electrical, Lighting, Hardware and ‘Multimedia’. […]

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03.09

Sika Everbuild new pricelist for September 2018

As you are aware with increasing material costs and raw material shortages causing huge uncertainty in the market place we need to confirm that we will be introducing new price’s over the coming months. We will concentrate on specific generic product groups rather than applying a blanket increase to make sure we effect only the […]

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30.08

JEGS are moving to become part of Qualtex Global

As JEGS are moving to become part of Qualtex Global, Sales Director Michael Carter has provided instructions for members with JEGs accounts. Dear Customer, I would like to start by thanking you for your valued business during our centralisation process, which is now complete. During this period of transition there have been several challenges along […]

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30.07

bira direct – New Supplier – H&H

5% discount on all orders, PLUS receive a FREE top-selling sentiment magnet counter stand (RRP £220) with all floor display orders received before August 31st 2018 Why choose H&H? Over 400,000,000 products sold in last decade. H&H have a proven track record in best-selling, award-winning personalised and sentimental gift lines year on year. Their Christmas ranges have been in […]

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30.07

JEGS Electrical are pleased to announce their new Tower range

JEGS Electrical are pleased to announce and introduce you to their new JEGS Tower range, from traditional kettles & toasters to stylish Rose Gold Kitchenware’s including Rose Gold Glass Jug kettles,  digital microwaves and much more. Tower is made with a promise of quality and affordability. Why JEGS Electrical : Quality products at competitive pricing Dedicated to […]

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10.07

JEGS are getting behind the team

On Wednesday the JEGS order cut off point will be brought forward an hour to 2pm. This is to allow their hardworking staff to finish early and get home in time for the England match. We please ask that all JEGS shoppers get their orders in before the final whistle blows. Click to view flyer […]

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